Today is the day folks!


The online giant is putting on a variety of temporary flash sales. There’s some great Amazon Prime Day mountain bike deals to be had.

When is Amazon Prime Day?


It’s Monday July 15 and Tuesday July 16. Yes, that’s two days. Amazon Prime Day is technically a 30 hour period really. Blame transatlantic time zones. Or something.

It’s kinda like Black Friday but specific to Amazon. And just like Black Friday, Amazon Prime Day lasts more than just a day. It’s not as bad as Black Friday week though. Amazon Prime Day lasts a mere 30 hours. The first deals will start appearing on Monday July 15 at 6pm UK time.

Yes, we know, it is a bit silly and annoying but that’s the modern world on internet flogging for you.

Amazon as you already know, pretty much sell anything and everything. They have bike stuff from big name brands like Garmin, Thule and some of the biggest names in bike helmets (always a popular purchase).

Show me the best Amazon Prime Day mountain bike deals now!

As is typical for for Amazon Prime Day, the sales have opened with a heavy focus on electronics. Tellies and tablets are very much to the fore. And we will be including items that aren’t strictly mountain bike related but will certainly be of interest (see deals below).

But there will be some cycling and general fitness things in the mix imminent too.

Yes, you need to be an Amazon Prime member BUT there’s £5 voucher on offer

>>> Sign up for Amazon Prime membership with £5 voucher back

You do have to be an Amazon Prime member to benefit from the deals. However, there is currently a deal where you get £5 voucher back if you sign up to Prime.

If you are interested, becoming an Amazon Prime member costs from £7.99 a month (or around £80 for a whole year). Membership gives you things like free next day delivery, access to Prime video, music, books, magazine and gaming, exclusive 30-minute early access to Lightning Deals and so on.

We’re here to help

Now that Amazon Prime Day has kicked off, the deals will come thick and fast. Every five minutes or so. It’s going to be hectic and all too easy to miss things or – more importantly – buy inappropriate products.

To help you out we’ll be updating this page with our recommended deals. Perhaps though the best thing to do is follow our social feeds – Facebook and especially Twitter – as this is will be regularly and quickly updated. Amazon Prime Day is going to thrive from social media due its blink-and-you’ll-miss-it nature.

Here’s what we suggest you do…

  • Bookmark this page
  • Write a list now of stuff you actually need (or treats you really, really want)
  • Set yourself a budget now (don’t be unrealistically mean about it though as you’ll not stick to it and then the floodgate will open!)

Amazon have been in touch with us and our road cycling sister site Cycling Weekly, and given us the nod that there’ll be some impressive deals of cycling products. Now then, time will tell whether mountain bike stuff gets represented much.

The focus will no doubt be on road cycling and commuting but there’s bound to be a big crossover of usage. We all use track pumps, we all like GPS devices, we all like workshop tools, we all like Action Cams and so on.