has launched the environmentally friendly, same day delivery service, to make sure that customers are kept happy at the busiest time of the year, with minimal carbon footprint and less impact on the environment.

Members of staff will take it in turn to personally deliver orders made online before 10am by 2pm the same day within postcodes across the region on specially designed cargo bike called a Ute, which was donated by the Kona Bicycle Company.

Members of the team have been busy decorating the delivery sleigh attached to the rear of the bike, which is also lit with solar powered Christmas lights, also available for sale on the website.

Ben Mawhinney, marketing manager for said: “We came up with this idea as we are always keen to go the extra mile and this helps us with our carbon neutral aim, as well as ensuring that in the run up to Christmas over 600 customers in the NE1 to NE9 postcodes can be confident of same day delivery.

“Santa will be carrying Christmas presents, but he’s also delivering an important message about the environment as he cycles around the area with his sleigh. We’re hoping that as many people as possible will enter into the Christmas spirit with our Santa deliveries – anyone who wants to know more should visit our website for an update of how our Santa is getting on!” will also be donating a percentage of all sales that use this service to the Sunshine Fund throughout December.

The first customer to receive this delivery service was Carlton Reid, executive editor of

“When I order products from I have always used the warehouse pick-up option, and ride my bike to pick up the order. However, not everybody can do this so it’s great to see offering a local delivery service by bicycle. With the United Nations Climate Change Conference starting in Copenhagen next week now is the perfect time to demonstrate that cargo bicycles can carry an awful lot of weight in a carbon-friendly fashion. Not only will the Santa Delivery be handy for customers, it’s going to be a lot of fun for staff, who will be getting screaming fit into the bargain. It’s a win-win situation.”

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